Hal Grey

Hal is a medical writer and strategic marketer with in-depth experience as a medical device market develop manager and consultant in both the U.S. and Europe. His device background includes endovascular; perioperative; infection prevention; patient monitoring; IVD analyzer; chronic disease; component and product manufacturing; hearing aids and audiological testing. Hal holds a master's degree in journalism from Columbia University, New York.


Kim Gruidl

For more than 20 years, Kim has conducted market and technology assessments for a broad range of medtech clients, from startups to multinational market leaders. With a combined background in engineering and marketing, Kim communicates fluently with stakeholders throughout the medtech environment and delivers relevant, tangible findings that advance her clients’ strategic objectives. Kim is founder and principle consultant at FGA Insights.


Jon Anderson

Jon Anderson is founder of the Vita Group, a virtual marketing communications group serving healthcare and healthy living clients. Before starting Vita Group, Jon was Executive Vice President and Chief Creative Officer at Colle + McVoy, Minneapolis. A copywriter by background, Jon also handles design work and creative development.